Case study: Mesa Meadows
Brand strategy, messaging, website content and project management of website build
It was great working with Georgina from Crabapple Communications. She guided us through a much needed new website that included branding, messaging, and a logo refresh. Throughout the process, she was excellent at helping us understand our needs and define our vision.
Jamie, Mesa Meadows
The brief
Mesa Meadows wanted a new look and website that would both give a sense of the family behind the company, while showcasing current activity and nodding to its future endeavors.
The approach
We worked with the Mesa Meadows board to develop the company's brand strategy including its mission, vision and values. We then created a comprehensive set of messages from which to build the website. We drafted the copy for the website and worked with creative content agency Glevity to refresh the brand look and build the website in WordPress.
The result
We created a website that showed Mesa Meadows' different offerings and also detailed the story of the Foss family, which has played a central role in the development of Golden over the last century.
