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2 min read
WHY you need a marketing strategy
As someone who lives and breathes strategy work, it can be hard to take a step back to explain its value. But I'm going to try.
3 min read
Five (mostly free) AI tools I love to use for marketing
Here are five (mostly free) AI tools I enjoy using for marketing tasks.
5 min read
Three ways to use generative AI in marketing
I am having a lot of fun playing with Chat GPT. Below are some ways that businesses can use to help them with their marketing.
3 min read
AI - marketing tool or game-changer? (Spoiler - it's both)
Yes, I’m going to weigh in on the topic of the moment – AI. Here are 5 ways that I think it will change the game in marketing.
4 min read
2020 - the best bits
I know it's a new year but I'd like to spend one blog looking back at some of the highlights from 2020 so I hope you'll indulge me.
6 min read
Building your marketing plan - step one: Remind yourself why
A solid brand strategy is the foundation of everything else you do and is worth revisiting when you're building a marketing plan.
2 min read
Free webinar video: How to pivot your marketing without throwing out your existing strategy
Any fundamental business change has a knock-on effect on how you market yourself. So, how do you flex your marketing and brand strategy?
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