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4 min read
Navigating 2024: Predictions for busy CMOs and business owners
Predictions are a tricky business. You want to give just enough detail to be relevant and meaningful, but not too much specificity, in...
2 min read
Why consistency is key
Marketing is all about consistency. It’s about showing up and keeping on showing up.
4 min read
Year one of COVID-19 – How has business and marketing changed?
So COVID-19 happened. We are now in a transition period and this year it will be fascinating to see which trends are here to stay.
1 min read
My new operating normal
We've now been in "COVID times" for six months and I'm establishing my new normal.
2 min read
Free webinar video: How to pivot your marketing without throwing out your existing strategy
Any fundamental business change has a knock-on effect on how you market yourself. So, how do you flex your marketing and brand strategy?
1 min read
Marketing stimulus package still available
Back in April, two Golden-based marketers and I teamed up to offer a discounted stimulus package to businesses. Companies still need it, so
2 min read
Golden United Business Assistance Webinar
I recently participated in a panel about business continuity hosted by Golden United.
2 min read
Free webinar: How to build a marketing plan during COVID-19
I held a free teaching session for Jefferson County Business Resource Center to help small businesses approach marketing planning.
3 min read
The new normal – marketing and business continuity in a time of Coronavirus
The main concern for firms right now is business continuity. Here are some examples of how companies are pivoting to provide inspiration.
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